X CHANGE 2010 WEB ANALYTICS CONFERENCE SELLS OUT AGAIN
Web Measurement Leaders Gathering in Monterey, CA a Success
MONTEREY, CA – October 7, 2010 – X Change 2010, the Web analytics industry's premier conference, sold out for a third consecutive year, announced Semphonic, the world's leading Web analytics consultancy. The conference was held this year in Monterey, CA, from September 20-22.
"X Change is a way to, no pun intended, measure the state of the Web measurement industry," said Semphonic President and X Change founder Gary Angel. "This is the third year in a row we've had a sellout, despite increasing our capacity each year."
The conference, run by Semphonic since 2006, is structured around nearly 60 conversations – dubbed "huddles" - among peers on a variety of pertinent measurement topics. This year's conference was held at the beautiful Plaza in Monterey and included a night of fine dining at the renowned Monterey Bay Aquarium.
"The format is fabulous," said Bob Page, VP Analytics Platform at eBay. "I don't know if I'd call it a conference per se – it's the best parts of a conference. I can't say enough about the hotel and the Monterey Aquarium."
This year's conference included practitioners and managers from Facebook, Intuit, Reuters, American Airlines, The Washington Post, Macys, MTV Networks, Lowes, Adobe, The National Hockey League, Verizon, Turner, Best Buy, ESPN, QVC, Microsoft, Time Inc., MySpace, Charles Schwab, Expedia and The Huffington Post.
"X Change is the best conference I've ever attended bar none," said Tom Betts, Senior Data Analyst at the Financial Times. "I went away with a fantastic sense of perspective, clarity around the position of our industry, where the state-of-the-art is and most importantly, who I can talk to about any of those topics."
For more information about X Change 2010 please visit: http://www.semphonic.com/conf
About Semphonic:
Semphonic is the world's largest independent Web analytics consultancy, with headquarters in San Francisco and offices in Boston, New York, Washington, DC and Portland, OR. Founded in 1997, the company has helped leading corporations, government agencies and non-profits achieve measurable improvement in the performance of their web channel. Clients include American Express, Charles Schwab, Genentech, the National Cancer Institute, Sears and Turner Broadcasting. Semphonic is also the driving force behind the premier web analytics conference, X Change. For more information about Semphonic, please visit: http://semphonic.com.
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Contact:
Wes Yee
Semphonic
888-517-2171
wyee@semphonic.com
