Our products have evolved out of our hands-on analytics consulting.

Semphonic provides products to ease some of the most irksome tasks in online measurement. Our Omniture Implementation Toolkit is designed for organizations new to Omniture who need a business-friendly guide to the real issues and best practices in the complex world of Omniture tagging. Need more custom support? We provide Implementation Bootcamps that are designed to work through your specific implementation issues with a top consultant. For SEM program, CTSE is managed service to provide competitive tracking in the Search Marketing Space; it allows you to effortlessly track the Paid and Natural Search Campaigns of your key competitors. If your more into DIY, you can try CampaignTracker. A hands-on tool for monitoring the competitive landscape in Search.

Omniture Implementation Toolkit - If this is your first Omniture implementation, you'll quickly discover that the most challenging task is just knowing what to think about. Technically simple, tagging is nevertheless challenging because the decisions you make have long-run impacts on the quality and robustness of your measurement. The toolkit guides you through the key topics in Omniture tagging from a business perspective. It gives you the vocabulary you need, provides best-practices for customization and provides a robust Q&A checklist to make sure you got it right. Comprehensive business-focused guidance...

Implementation Bootcamps - The bootcamp is designed to go one step beyond the Toolkit. You work hands-on for a solid-day with one of our consultants. We walk through your site, your business issues and discuss the ramifications of each tagging decision. A combination of education and working session, the goal of the bootcamp is to make sure your tagging is going in the right direction. Intensive, customized support...

CTSE - Our turnkey service for monitoring your SEM marketplace, the Competitive Tracking Service for Enterprise lets you track the keyword placements of your top competitors across multiple engines. Track their ads, shifts in strategy and monitor how you stack up in both natural and paid search by keyword and category. Painless cost-effective SEM tracking...

Campaign Tracker - A powerful Windows-based software tool that lets you self-service on keyword tracking and reporting. CampaignTracker provides keyword discovery, basic PPC reporting, and keyword tracking of both paid and natural search programs. DIY keyword tracking and discovery...